Data science: Importance and Role
Big Data, Digital Marketing, data quality, structured data—Data science is a highly sought-after field in the Vietnamese market, offering lucrative salaries. Finding suitable candidates for these specialized positions is challenging. The role of data science and its connection to digital marketing is an area ripe for exploration.
Defining Data Science
Data science is the amalgamation of mathematics, computer science, and trend exploration. In simpler terms, it involves the examination, organization, and analysis of company data. Data scientists experiment, search for patterns, and present findings, requiring expertise in statistics, coding, and database management.
Essential Skills for Data Scientists
Data scientists need an understanding of the business context, a passion for exploration, and a hacker-like mindset. They must communicate ideas clearly and utilize data visualization—a critical aspect of effective data science.
The Interplay between Marketing and Data Science
How do marketers integrate with data science? There are five tricks: Understand objectives, agree on data, and allow data scientists the freedom to explore. Trust the process even when results seem contradictory.
The Role of Data Science in the Digital Age
Data science is the intersection of art and science, encompassing computer science, AI, machine learning, analysis, and statistics. In this digital era, data science plays a pivotal role in business operations.
Author Ho Duc Duy © All rights reserved.
